Who We Are

We live and breathe meaningful community engagement, effective communications, and social impact. Viridian bridges communities with developers, businesses, and government to build collective prosperity. Our work supports positive change by creating products, programs, and practices that you can operationalize.

Yvonna Cázares has two decades of experience in the non-profit and public sectors and has partnered with over 300 business, government, and community leaders on social innovation.

As a Governor’s Office appointee and Deputy Director at Cal EPA, Yvonna directed through management staff communications, environmental justice, public participation, and tribal affairs activities. She brought residents to the decision-making table and expanded communities’ access to resources using empowerment strategies. She has proudly developed policies and communities of practice at her organizations to drive transformative systems change, including modernizing and deepening public participation activities with technology and reducing community engagement costs by forty percent.

As Director of Community Engagement for the City of Oakland for the Office of Mayor Libby Schaaf, Yvonna worked cross-functionally to develop and lead inclusive and equitable community engagement trainings. She prides herself in leveraging the power of 535 community volunteers to reach 20, 000 low-income seniors and families by phone and text SMS technology during the pandemic to connect them with resources.

Yvonna believes partnership with diverse stakeholders helps them feel positively engaged and educated about points of influence, so that their input is informed and meaningful. Yvonna draws from her experience as a faith-based community organizer for PICO CA and a statewide environmental lobbyist. She is proud to have worked alongside and supported volunteer-led youth and family as well as grassroots organizations across the state. Before working at the Mayor's Office, Yvonna was responsible for Community Engagement across nine counties of the Bay Area working in the Communications and Community Engagement Division of the Bay Area Air Quality Management District.

Meet Yvonna

Founder & CEO

Meet Debbie

Special Projects Advisor

Debbie is an experienced Organizational leader, Speaker, Facilitator and Program Manager committed to helping companies and organizations reach their full potential. In leadership roles for seven years, Debbie has been the catalyst for business and program growth. Debbie is well-versed in project management approaches, business analytics, as well as research and risk management. Debbie also has experience developing and implementing strategic business plans for startup, mid-sized, and Fortune 100 global companies.

Meet The Team

Operations Manager - VMG is hiring! Inquire here.

Digital Storyteller - VMG is hiring! Inquire here.

Yvonna, Founder of Viridian Management Group at 8

Our Origin Story

The story of Viridian started 30 years ago when our founder Yvonna was just a little girl exploring her community park for a science project. However, to her shock and surprise, the local community park was bulldozed by the development of a new golf course. Inspired by this event, Yvonna would dedicate her life's work to being a bridge between communities and ensuring that members of the community like her would have a voice in the development and growth of their community and the products and services that they use every day.